Eldie Anthony was invited to perform and compete on Jamaica’s major TV station (TVJ) during their most popular morning show called “Smile Jamaica”. This show has a special competition called “Roll Out” where 3 contestants perform and are judged by the hosts of the show and a celebrity guest. On June 8th, 2012, Eldie Anthony won the talent competition with a 9.5 out of 10 score by Judges “Simone” and celebrity Dancehall Artist “Kiprich.” They seem to have enjoyed the song that Eldie Anthony performed which was composed/produced by Reggae & Dancehall Embassy client DJ Asha D from Leeds, England. As Eldie Anthony and members of his management team from the Reggae Embassy were in the lobby after the show, they noticed that TV Host Simone was still singing the song as she was existing the building. The song is scheduled to officially be released in July 2012.